Most, if not all of us have either a ﬁxed way of doing things or a ﬁxed way of thinking about things. These ﬁxed patterns are known as mindsets and they can severely limit our actions in both business and private life. Imagine that you take the same route each day when you walk to your place of work. Each day you buy the same newspaper and the same sandwich for lunch. Over time you begin to get a little fed up with your choice of sandwich and the newspaper does not seem to engage you as it once did.